SilverGuard is an AI-powered fraud protection and safety platform built specifically for seniors, combining real-time scam detection, family connectivity, and wellness verification in one warm, dignified experience.
Incoming call
"IRS Compliance Dept."
Likely scam · voice-clone signatures detected
SilverGuard action
Blocked · Trusted Circle notified
Product surface preview · not final UI
FBI IC3, FTC, AARP, OCFS NY, and Aite-Novarica/True Link estimates suggest official senior-fraud statistics capture only 10–20% of actual losses, a 5–10× underreporting gap the industry has priced against the wrong denominator.
5–10×
Senior fraud losses believed underreported vs. official figures
≥70%
Target scam-interception accuracy benchmark for V1.0
65+
Primary users, with adult-child caregivers as secondary buyer
$2–4
PMPM for B2B2C institutional licensing (post-acute care, health plans)
Competitors solve narrow slivers, a phone-only tool, a bank-only tool, an identity-only tool. SilverGuard is the only AI-native, elder-specific, direct-to-consumer solution that also ships a white-label API for institutional partners.
Voice-first, large-text, low-cognitive-load. Warm and dignified, never patronizing.
Trusted Circle visibility into calls, texts, email, and wellness. Peace of mind, on their phone.
silverguard.tech API, same detection layer, white-labeled for post-acute care, credit unions, and health plans.
Product screens reference the live prototypes at mysilverguard.lovable.app, silver-shield-bridge.lovable.app, and silverguardfamilyshield.lovable.app.
One-tap verification for a suspicious call, text, or email, with plain-language guidance.
Trusted Circle dashboard for adult children, visibility into calls, texts, email, and wellness signals.
Personalized baseline that learns each senior's communication patterns to catch what generic filters miss.
Inbox-level protection against phishing, invoice fraud, and impersonation.
Real-time defense against AI-era impersonation, the highest-loss attack vector.
iOS + Android, voice-first navigation, large-text mode, high-contrast, low cognitive load.
Mapped against Aura, LifeLock, Carefull, EverSafe, TrueLink, teleCalm, AARP Fraud Watch, and Medical Guardian on AI capability × comprehensiveness, SilverGuard occupies the upper-right quadrant.
Carefull is the closest AI competitor, but is locked into B2B2C bank partnerships, with no direct-to-consumer channel. Apple's iOS 26 call screening is validation, not competition: it can't serve populations who don't self-serve on transcript tools.
Jul 2026
Pre-seed close (~$500K target)
Founding team, MVP hardening, Kovo MOU evaluation.
Oct 2026
500 interested users
Direct-to-consumer waitlist growth via mysilverguard.com quiz + Silver Summit '27 top-of-funnel.
Q1 2027
V1.0 GA + first paid subscribers
Full ILM personalization, Family Command Center, ScamCheck, Email Guardian shipped.
Q2 2027
Institutional pilots live
Post-acute care operators, credit unions, health plans on B2B2C API.
The Kovo+ / Kovo AI MOU (in evaluation) gives SilverGuard HIPAA-grade infrastructure and immediate access to a licensed provider network across 28 states, so wellness verification, tele-triage, and family alerting can plug into real clinical workflows instead of stopping at the notification layer.
Coverage is the wedge that turns the Family Command Center from a monitoring tool into a response tool: a flagged event routes to a real clinician in-network, not just a push notification.
28
States in the Kovo provider network
HIPAA
Grade infrastructure and data handling
24 / 7
Clinical response window for escalated events
Q2 '27
Target for first live institutional pilot
What Kovo unlocks
HIPAA-grade infrastructure, 28-state provider network. MOU in evaluation.
Design & UX collaboration (Dr. Jon Mott).
Utah hub, working space, hardware warehousing.
Student sprint + internship pipeline.
Recurring media partnership, top-of-funnel.
Flagship SilverGuard community + industry event.
Consumer pricing is unconfirmed working draft. B2B2C licensing modeled at $2–4 PMPM through institutional channel partners.
Informative
$0
Awareness + newsletter
Protector
$9
Core scam detection
Essential
$19
+ Email Guardian, ILM
Family
$29
+ Family Command Center
Caretaker
$39
Full suite + concierge
Joel McKay Smith
Ecosystem Architect & Co-Founder
Michael "Mike" Baghoomian
Co-Founder
Dr. Jon Mott
Design & UX (MottShireLabs)
Pre-seed round open (~$500K target). Investor packet, product demo, and Kovo partnership overview available on request.